These pages explain how we look after your data, how we work with people, and the standards we hold ourselves to.
They exist to support trust, clarity, and good working relationships.
On this page:
- Privacy Policy
- Cookie Policy
- Website Terms
- Terms of Sale
- Accessibility
- Equality, Diversity, and Inclusion
- Safeguarding and Wellbeing
- Ethical Use of AI and Technology
- Social and Environmental Responsibility
Privacy Policy
We take your privacy seriously. We only collect what we genuinely need, we look after it properly, and we never sell it.
What we collect
We may collect your name, email address, mobile and organisation if you contact us or sign up for something. We may collect information necessary to deliver any conversation or service you requested or purchased. We may collect basic usage data to help us improve the site.
We do operate a newsletter and may collect your email address if you sign up to hear from us for this purpose. This is optional, and you can unsubscribe at any time.
We may keep brief professional notes about conversations and work with you to support continuity, quality, and care in our work. These notes are handled securely and confidentially, and are used only for that purpose. We do not use personal notes for marketing or profiling. Our CRM system, Keap, uses tags to maintain continuity in our communications with you and ensure they are targeted to your interests.
We do not collect unnecessary personal data, and we do not use your data for anything unexpected.
How we use your information
We use your information to respond to enquiries, deliver courses, services, or content you have asked for, improve how the website works, and meet legal and regulatory obligations.
We only use your data when we have a lawful reason to do so, such as your consent, a contractual need, or a legitimate interest.
How we store and protect your data
We use reputable systems and reasonable security measures to keep your data safe. This includes working with established technology providers and following good information security practice.
We are Cyber Security Plus certified.
We keep your information only as long as it is needed for the purpose for which it was collected, or as required by law.
Sharing your data
We only share your data where it is genuinely necessary to deliver our services or run our business.
This may include sharing information with technology providers such as our CRM, email, hosting, learning platforms, and payment processors. For example we use Keap as our CRM.
It may also include sharing information with associates, facilitators, or delivery partners who are working on our behalf when you have requested or purchased a service that involves them.
We only work with trusted providers who are required to handle your data responsibly and securely. We do not sell your data.
Your rights
You have the right to ask what data we hold about you, ask us to correct or delete it, and withdraw consent where applicable.
You can contact us at team@91untold.com.
We may collect your name, email address, mobile and organisation if you contact us or sign up for something. We may collect information necessary to deliver any conversation or service you requested or purchased. We may collect basic usage data to help us improve the site.
We do operate a newsletter and may collect your email address if you sign up to hear from us for this purpose. This is optional, and you can unsubscribe at any time.
We may keep brief professional notes about conversations and work with you to support continuity, quality, and care in our work. These notes are handled securely and confidentially, and are used only for that purpose. We do not use personal notes for marketing or profiling. Our CRM system, Keap, uses tags to maintain continuity in our communications with you and ensure they are targeted to your interests.
We do not collect unnecessary personal data, and we do not use your data for anything unexpected.
How we use your information
We use your information to respond to enquiries, deliver courses, services, or content you have asked for, improve how the website works, and meet legal and regulatory obligations.
We only use your data when we have a lawful reason to do so, such as your consent, a contractual need, or a legitimate interest.
How we store and protect your data
We use reputable systems and reasonable security measures to keep your data safe. This includes working with established technology providers and following good information security practice.
We are Cyber Security Plus certified.
We keep your information only as long as it is needed for the purpose for which it was collected, or as required by law.
Sharing your data
We only share your data where it is genuinely necessary to deliver our services or run our business.
This may include sharing information with technology providers such as our CRM, email, hosting, learning platforms, and payment processors. For example we use Keap as our CRM.
It may also include sharing information with associates, facilitators, or delivery partners who are working on our behalf when you have requested or purchased a service that involves them.
We only work with trusted providers who are required to handle your data responsibly and securely. We do not sell your data.
Your rights
You have the right to ask what data we hold about you, ask us to correct or delete it, and withdraw consent where applicable.
You can contact us at team@91untold.com.
Cookie Policy
We use cookies to make this website work properly, to understand how people use it, and to help us improve what we offer.
This may include essential cookies for site functionality, analytics cookies to understand usage, and advertising or remarketing cookies that allow us to show relevant content to people who have previously visited the site.
We use these tools to improve relevance and reduce noise, not to exploit or misuse personal data.
You can control or disable cookies at any time through your browser settings, and you can opt out of advertising cookies using the relevant provider controls.
We do not sell personal data to advertisers or third parties.
This may include essential cookies for site functionality, analytics cookies to understand usage, and advertising or remarketing cookies that allow us to show relevant content to people who have previously visited the site.
We use these tools to improve relevance and reduce noise, not to exploit or misuse personal data.
You can control or disable cookies at any time through your browser settings, and you can opt out of advertising cookies using the relevant provider controls.
We do not sell personal data to advertisers or third parties.
Website Terms
By using this website, you agree to the following.
The content is provided for general information and reflection, not as professional advice specific to your situation.
You are welcome to read, share links, and be inspired, but you may not copy or reuse content without permission.
We aim to keep the site accurate and up to date, but we cannot guarantee everything will always be perfect or uninterrupted.
We reserve the right to update the website and these terms from time to time.
These terms are governed by UK law. If you are based outside the UK, your local consumer rights may also apply.
The content is provided for general information and reflection, not as professional advice specific to your situation.
You are welcome to read, share links, and be inspired, but you may not copy or reuse content without permission.
We aim to keep the site accurate and up to date, but we cannot guarantee everything will always be perfect or uninterrupted.
We reserve the right to update the website and these terms from time to time.
These terms are governed by UK law. If you are based outside the UK, your local consumer rights may also apply.
Terms of Sale
When you purchase a course, ticket, or digital product from us, payment is required in advance unless otherwise agreed. Refunds and cancellations are handled fairly and in line with UK consumer law and any specific terms shown at the point of purchase. For live courses, there is normally a no-refunds policy within 30 days of course commencement due to the costs associated with these programmes. Name changes can normally be accommodated (subject to acceptance on the course) within 5 days of commencement. Digital products are for personal or internal organisational use and may not be redistributed.
Participation and conduct
We work hard to create learning environments that are thoughtful, inclusive, and psychologically safe.
We reserve the right to refuse admission or remove a participant if their behaviour is unprofessional, discriminatory, disruptive, or likely to harm the wellbeing, safety, or learning experience of others.
This is very rare, and where possible we would always seek to resolve concerns through conversation first.
Participation and conduct
We work hard to create learning environments that are thoughtful, inclusive, and psychologically safe.
We reserve the right to refuse admission or remove a participant if their behaviour is unprofessional, discriminatory, disruptive, or likely to harm the wellbeing, safety, or learning experience of others.
This is very rare, and where possible we would always seek to resolve concerns through conversation first.
Accessibility
We want this website to be usable by as many people as possible.
We aim to follow good accessibility practice, including clear structure and language, keyboard and screen reader compatibility where possible, and sensible colour contrast and readability.
If you experience any difficulty using the site, please let us know and we will do our best to improve it.
We aim to follow good accessibility practice, including clear structure and language, keyboard and screen reader compatibility where possible, and sensible colour contrast and readability.
If you experience any difficulty using the site, please let us know and we will do our best to improve it.
Equality, Diversity, and Inclusion
At 91 Untold, we believe that better thinking, better decisions, and better innovation emerge when different perspectives are welcomed and respected.
We are committed to creating working and learning environments that are inclusive, fair, and free from discrimination.
This means that we do not tolerate discrimination, harassment, or exclusion on the basis of protected characteristics such as age, disability, gender identity, marriage or civil partnership, pregnancy or parental status, race, religion or belief, sex, or sexual orientation.
We aim to treat everyone with dignity and respect, whether they are clients, participants, partners, or members of our extended network.
We design our work to be as accessible and inclusive as reasonably possible, and we welcome feedback where we can do better.
This commitment applies across our consultancy, facilitation, training, recruitment of associates, and partnerships.
If you experience anything that feels inconsistent with this commitment, we want to know, and we will take it seriously.
You can contact us at team@91untold.com.
Safeguarding and Wellbeing
We take responsibility for creating environments that are emotionally and psychologically safe, as well as professionally respectful.
Our work sometimes involves reflection, challenge, and conversations about change, leadership, and human experience. We aim to hold this work with care and integrity.
This means that we work within the boundaries of our professional competence. We do not offer medical or clinical treatment, and we do not provide therapy or psychological services unless this has been explicitly agreed as part of the work.
Where someone becomes distressed or triggered during our work, we prioritise wellbeing and psychological first aid, and we will seek to support people in appropriate and humane ways.
We encourage people to take responsibility for their own wellbeing and to seek additional support where needed.
We design our programmes with psychological safety in mind, and we care about the human being, not just the professional role.
If you have concerns about safety, wellbeing, boundaries, or impact, we welcome those conversations. We take them seriously and we will always seek to respond with care, openness, and responsibility.
Contact team@91untold.com.
Ethical Use of AI and Technology
We proudly use digital tools, including AI, to support research, thinking, writing, design, and learning.
We use them to augment human intelligence and craft, not to replace human responsibility, judgement, or relationship.
In our work, AI may be used as a research assistant, a thinking partner, or a drafting and editing support, in much the same way a human researcher, editor, or associate might support the development of work. The ideas, judgements, positions, and conclusions we publish or share remain our own, and we take responsibility for them.
This means that:
We do not use AI to make decisions about people without human oversight.
We do not use AI to impersonate people or to present automated systems as human.
We do not use AI to misrepresent authorship, expertise, or responsibility.
Where AI is involved, we retain human accountability for what is created, shared, or decided.
We may use AI in future to support inbound enquiries and help people find information about our work more easily. If we do, we will be transparent that people are interacting with an AI system, and we will use it to support access and understanding, not to manipulate or pressure people into decisions.
We do not use AI for outbound marketing, cold outreach, or automated persuasion.
We are attentive to bias, privacy, and unintended consequences. We are alert to the risk of AI producing errors, fabrications, or misleading outputs, and we review and take responsibility for what we publish or use.
We review this approach as the technology and its impacts evolve.
Social and Environmental Responsibility
We care about the impact our work has on people, organisations, and the wider world.
91 Untold first registered as a B Corp in 2022 as an expression of our commitment to high standards of social and environmental performance. We chose to resign our membership in 2025 in response to what we experienced as a drift away from those principles by B Labs. We reserve the right to renew our membership in future if and when it feels aligned again (or when we get off our soapbox).
In the meantime, we seek to act with integrity in how we treat our team, associates, clients, and suppliers. We take responsibility for reducing and mitigating our environmental impact, including capturing twice the emissions we generate through carbon capture projects with Forest Carbon. We aim to make a positive contribution through our work, not just commercially, but socially and systemically.
We see responsibility as a practice, not a badge.
We are committed to creating working and learning environments that are inclusive, fair, and free from discrimination.
This means that we do not tolerate discrimination, harassment, or exclusion on the basis of protected characteristics such as age, disability, gender identity, marriage or civil partnership, pregnancy or parental status, race, religion or belief, sex, or sexual orientation.
We aim to treat everyone with dignity and respect, whether they are clients, participants, partners, or members of our extended network.
We design our work to be as accessible and inclusive as reasonably possible, and we welcome feedback where we can do better.
This commitment applies across our consultancy, facilitation, training, recruitment of associates, and partnerships.
If you experience anything that feels inconsistent with this commitment, we want to know, and we will take it seriously.
You can contact us at team@91untold.com.
Safeguarding and Wellbeing
We take responsibility for creating environments that are emotionally and psychologically safe, as well as professionally respectful.
Our work sometimes involves reflection, challenge, and conversations about change, leadership, and human experience. We aim to hold this work with care and integrity.
This means that we work within the boundaries of our professional competence. We do not offer medical or clinical treatment, and we do not provide therapy or psychological services unless this has been explicitly agreed as part of the work.
Where someone becomes distressed or triggered during our work, we prioritise wellbeing and psychological first aid, and we will seek to support people in appropriate and humane ways.
We encourage people to take responsibility for their own wellbeing and to seek additional support where needed.
We design our programmes with psychological safety in mind, and we care about the human being, not just the professional role.
If you have concerns about safety, wellbeing, boundaries, or impact, we welcome those conversations. We take them seriously and we will always seek to respond with care, openness, and responsibility.
Contact team@91untold.com.
Ethical Use of AI and Technology
We proudly use digital tools, including AI, to support research, thinking, writing, design, and learning.
We use them to augment human intelligence and craft, not to replace human responsibility, judgement, or relationship.
In our work, AI may be used as a research assistant, a thinking partner, or a drafting and editing support, in much the same way a human researcher, editor, or associate might support the development of work. The ideas, judgements, positions, and conclusions we publish or share remain our own, and we take responsibility for them.
This means that:
We do not use AI to make decisions about people without human oversight.
We do not use AI to impersonate people or to present automated systems as human.
We do not use AI to misrepresent authorship, expertise, or responsibility.
Where AI is involved, we retain human accountability for what is created, shared, or decided.
We may use AI in future to support inbound enquiries and help people find information about our work more easily. If we do, we will be transparent that people are interacting with an AI system, and we will use it to support access and understanding, not to manipulate or pressure people into decisions.
We do not use AI for outbound marketing, cold outreach, or automated persuasion.
We are attentive to bias, privacy, and unintended consequences. We are alert to the risk of AI producing errors, fabrications, or misleading outputs, and we review and take responsibility for what we publish or use.
We review this approach as the technology and its impacts evolve.
Social and Environmental Responsibility
We care about the impact our work has on people, organisations, and the wider world.
91 Untold first registered as a B Corp in 2022 as an expression of our commitment to high standards of social and environmental performance. We chose to resign our membership in 2025 in response to what we experienced as a drift away from those principles by B Labs. We reserve the right to renew our membership in future if and when it feels aligned again (or when we get off our soapbox).
In the meantime, we seek to act with integrity in how we treat our team, associates, clients, and suppliers. We take responsibility for reducing and mitigating our environmental impact, including capturing twice the emissions we generate through carbon capture projects with Forest Carbon. We aim to make a positive contribution through our work, not just commercially, but socially and systemically.
We see responsibility as a practice, not a badge.